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It's been over a year since we published our article about Pulse Width Modulation and more and more people are becoming concerned about its use and potential side effects. In fact it seems to be one of the main things readers ask us about each day, and shows a growing awareness in the market for the technologies being used in desktop monitors. We've seen more and more screens in our test labs which don't use PWM, although this doesn't seem to be deliberate in many cases and certainly not something being actively marketed by the manufacturers. BenQ have recently decided to go all-out and have now released a new range of "flicker free" monitors. After speaking with BenQ at length we learnt that this is a tactical move intended to filter out into pretty much their entire range from now on. It forms part of their new "EyeCare" initiative, designed to focus on consumer demands and their health and will be implemented at no additional cost for the buyer. This initiative includes flicker free backlights without PWM, new digital cabling supplies instead of older VGA cables, new "reading" preset modes designed for comfort and in some cases other features such as ambient light and human motion sensors.

We have one of the first new flicker free models with us for testing, the 27" GW2760HS (also labelled as GW2760S in some places). This new model features an AMVA panel with W-LED backlight as we've seen before from their range, but now uses a Direct Current (DC) backlight to avoid the need for PWM and any flicker which may be produced as a side effect.

BenQ's website states: "Built to bring you the ultimate personal visual entertainment, the BenQ GW2760HS is certainly one of a kind! Featuring the slim bezel, flicker-free backlight, speakers, 3000:1 native contrast, 20M:1 dynamic contrast ratio, and true 8-bit panel performance with deep blacks and minimized light leakage, this VA LED monitor refreshes your view with truly fantastic colors and details. And, its HDMI connectivity leads the path to a whole new level of multimedia enjoyment."

BenQ GW2760HS  Now Available

Specifications and Features

The following table gives detailed information about the specs of the screen:

Monitor Specifications



Panel Coating

Light Anti-glare (matte)

Aspect Ratio



1x DVI (HDCP), 1x HDMI, 1x D-sub


1920 x 1080

Pixel Pitch

0.311 mm

Design colour

Glossy black bezel, stand and base

Response Time

4ms G2G


-5 / 15 Tilt only

Static Contrast Ratio


Dynamic Contrast Ratio

20 million:1

VESA Compatible

Yes 100mm




DVI cable, Power cord

Viewing Angles

178 / 178

Panel Technology


Weight (net)


Backlight Technology


Physical Dimensions

(WxHxD with stand)
623 x 472 x 191 mm

Colour Depth

16.7m (8-bit)

Refresh Rate


Special Features

2 x 1W speakers, headphone connection, flicker free backlight

Colour Gamut

Standard gamut
~72% NTSC

The BenQ GW2760HS offers a decent set of connectivity options. There are HDMI, DVI and D-sub (VGA) provided for video interfaces. It's nice to see HDMI provided for users who want to connect other devices, particularly external Blu-ray and DVD players, along with games consoles. The digital interfaces are HDCP certified for encrypted content as well.

There is also an audio out connection for connecting headphones if you wish to take the sound from the HDMI input, along with an audio input and 2x 1W integrated stereo speakers.

In a new move by BenQ, as part of their "EyeCare" initiative, the screen comes packaged with an HDMI cable in the box instead of the normal VGA cable which they used to supply typically with their screens. This brings the cabling up to date to offer improved picture quality and higher levels of compatibility with modern graphics cards. A power cord is also provided in the box which is a normal kettle lead type. The power supply is built into the screen so there's no need for external power bricks here thankfully. Despite this the screen still keeps a very thin profile. There are no further features such as USB ports, card readers of light sensors on this model.

Below is a summary of the features and connections of the screen:


Yes / No


Yes / No

Tilt adjust


Height adjust


Swivel adjust


Rotate adjust


VESA compliant


USB Ports


Card Reader

Audio connection

Ambient Light Sensor

HDCP Support

Touch Screen

MHL Support

Hardware calibration

Integrated Speakers

Uniformity correction

PiP / PbP

Design and Ergonomics

Above: front views of the screen. Click for larger versions

The screen comes in an all black design, with glossy plastics used for the stand, base and bezel. These do pick up dust and finger prints reasonably easily but look attractive and enhance the overall appearance of the screen. The bezel is very thin which looks nice, measuring only ~10mm along the right/left hand sides and the top, and being a little wider at ~15mm along the bottom edge. There is a light grey font BenQ logo in the middle of the lower bezel, logos for HDMI, Senseye 3 and LED in the bottom left, and the model name in the top right hand corner.

Above: front views of the screen. Click for larger versions

The screen has a nice thin profile thanks to the use of a W-LED backlighting unit. It's thin profile and light weight make it an interesting option for wall or arm mounting, using the VESA 100mm support on the back.

Above: rear views of the screen. Click for larger versions

The back of the screen is finished in a matte black plastic with a large BenQ logo at the top. You may notice the buttons on the bottom left hand corner (when viewed from behind) which are there to control the OSD menu. More on that in a moment.

Above: rear view (left) and the oval shaped base (right). Click for larger versions

The oval shaped base is packaged separately to the stand, and must be screwed into place using the provided built in simple screw. It measures ~235mm across so provides a decent enough support for the light screen and remains sturdy on the desk.

Above: views of the stand attachment on the back of the screen. Click for larger versions

The back of the stand slots easily into a bracket on the back of the screen as shown above, and fastens into place with the attached screw.

The stand offers only a basic tilt function, with the range shown above. This at least provides a decent tilt adjustment which is smooth to move, although a little stiff. There is sadly no height adjustment which is missed, and the bottom of the screen is ~100mm above the level of the desk when upright. Pivot and rotate options are also absent, but not as missed as height adjustment.

A summary of the screens ergonomic adjustments is shown below:




Ease of Use




Quite Stiff













Limited range of adjustments

The screen materials and build are of a good quality and the design is nice in our opinion. There is a no audible noise from the screen during normal use even if you listen closely or use specific test images with a large concentration of text. The screen also stays nice and cool thanks to the W-LED backlight unit.


Above: interface connections on back of the screen. Click for larger version

The back of the screen provides connections for the power cable (not pictured, but on the far left) which is provided with the screen. There are then audio output and input connections, HDMI (provided in the box), DVI and VGA video connections.

OSD Menu

Above: views of OSD labels on front of the screen. Click for larger version

Above: views of OSD operational buttons from back of the screen. Click for larger version

The OSD control buttons are actually located on the rear side of the screen, and you have to reach under the bottom edge to get at them. Thankfully there are some small circles on the front bezel in a light grey colour which allows you to tell exactly where each of them is. On the bottom edge of the screen is a power LED which glows green during normal operation, or amber in standby. As you press any of these buttons (except power of course), they bring up the on-screen guide as shown above in the bottom right hand corner of the screen.

From there you are provided with quick access to the preset mode menu (left hand button) which pops up the list shown on the left above. There are 8 different preset modes available here to choose from. As you enter one of these quick access sections you will see that the guidance labels at the bottom change, indicating what the control buttons will now do for you. There is also quick access to the input selection and volume controls as shown above.

Bringing up the main OSD menu provides you with a wide range of other settings and options to tinker with. The menu is split into 5 sections shown down the left hand side, and as you scroll through these the options available change on the right hand side. The first 'Display' section is for control over an analogue image if you are using the D-sub connection. These are greyed out here since we are using DVI.

The 'Picture' menu gives you control over things like brightness and contrast, as well as giving you access to a range of colour temperature and gamma presets.

If you scroll down further in the 'Picture' section there is also an option to control the AMA (Advanced Motion Accelerator) function which allows the user to control the response time somewhat. We will test that later on as well, with options for off, high and premium available.

The 'Picture Advanced' section gives you control over a few of the advanced features including the Senseye preset mode menu again ('Picture mode' option) and Display mode (aspect ratio control). You can also access the dynamic contrast ratio if you're using a suitable preset mode here.

The 'Audio' menu gives you simple control over the volume and options for the speakers / headphone output if you're using them.

Finally the 'System' menu lets you control some things relating to the OSD and general operation of the screen as shown above.

All in all the menu seemed easy enough to navigate and the labels which appeared at the bottom at least meant using the buttons on the back was not difficult. There were a wide range of options to choose from and play with, although the menu was a little sluggish in feel and took a while to scroll between sections and options.


Power Consumption

State and Brightness Setting

Manufacturer Spec (W)

Measured Power Usage (W)

Factory Default (100%)



Calibrated (12%)



Maximum Brightness (100%)



Minimum Brightness (0%)






The table above shows the manufacturer quoted power usage (where applicable), and the actual power usage measured in our lab. Out of the box the screen used 35.9W of power while at its default brightness setting which was actually 100%. This was a little higher than the specified power usage, although BenQ's spec doesn't state at what brightness setting that is achieved. At the lowest setting this was measured at 16.2W. Once calibrated we had reached a power consumption of 18.9W which had been once the screen had been set to achieve a luminance of 120 cd/m2. During standby the screen uses 0.7W of power. We have plotted the results of these measurements on the graph below.

Panel and Backlighting

Panel Manufacturer

AU Optronics

Colour Palette

16.7 million

Panel Technology


Colour Depth


Panel Module


Colour space

Standard Gamut

Backlighting Type


Colour space coverage (%)

sRGB, ~72% NTSC

Panel and Colour Depth

The BenQ GW2760HS utilises an AU Optronics M270HVN02.0 AMVA panel which is capable of producing 16.7 million colours. This is done with a true 8-bit colour depth and there is no Frame Rate Control (FRC) being used. The panel is confirmed when accessing the factory menu as shown below (holding menu while powering the screen on):

Panel Coating

The screen coating on the GW2760HS is a light AG coating. This provides a matte finish to avoid the reflections associated with a glossy solution, but it is "clean" and clear and does not appear grainy. Some IPS panels are criticised for their aggressive, grainy looking AG coating, but AMVA panels have always avoided this thanks to their lighter appearance.

Backlighting and Colour Gamut

The screen uses a White-LED (W-LED) backlight unit which has become very popular in today's market. This helps reduce power consumption compared with older CCFL backlight units and brings about some environmental benefits as well. The W-LED unit offers a standard colour gamut which is approximately equal to the sRGB colour space (equating to ~72% NTSC). Anyone wanting to work with wider colour spaces would need to consider wide gamut CCFL screens, or perhaps the new range of GB-LED displays.

PWM Flicker Tests at Various Backlight Brightness Settings

We tested the screen to establish the methods used to control backlight dimming. Our in depth article talks in more details about a common method used for this which is called Pulse Width Modulation (PWM). This in itself gives cause for concern to some users who have experienced eye strain, headaches and the likes as a result of the flickering backlight caused by this technology. Previously we have used a camera based method as described in the article to capture results at brightness settings of 100, 50 and 0. We now have a more advanced photosensor +  oscilloscope system which will allow us to measure backlight dimming control with more accuracy and ultimately more ease. These tests allow us to establish

1) Whether PWM is being used to control the backlight
2) The frequency at which this operates if used
3) Whether a flicker may be introduced or potentially noticeable at certain settings.

The higher this frequency, the less likely you are to see artefacts and flicker. The duty cycle (the time for which the backlight is on) is also important and the shorter the duty cycle, the more potential there is that you may see flicker. As a backlight is dimmed, the duty cycle typically becomes shorter and so flicker may be more apparent at lower settings. Please remember that not every user would notice a flicker from the backlight but it is something to be wary of. It is also a hard thing to quantify as it is very subjective when talking about whether a user may or may not experience the side effects. We are able to at least measure the frequency of the backlight using this method and tell you whether the duty cycle is sufficiently short at certain settings that it may introduce a flicker to those sensitive to it.

100%                                                                                 50%

Scale = 1 horizontal grid = 20ms


One of the key features of the new GW2760HS that BenQ are promoting is its flicker free backlight. After speaking with BenQ they intend to launch flicker free technology across almost their entire range over the coming months, at no extra cost to the user. They seem to be the first manufacturer who have taken this step and it forms part of an overall "EyeCare" initiative for their monitor range, covering flicker free backlights, improved reading preset modes and new cabling provision for optimum picture quality. It's great to see a manufacturer listening to the consumer and addressing something which seems to be a more common issue with the widespread usage of LED backlights. Look out for models on their website promoted as flicker free, and we are told that later on the boxes will start to feature a "flicker free" logo to help identify compatible models.

Our tests do indeed confirm that no PWM is being used here for backlight dimming. At all settings the backlight brightness remains constant and is not cycled on and off at all. A Direct Current (DC) method is being used instead of PWM which is welcome. If users are worried about flicker or particularly susceptible to it, then you do not need to worry here.

Pulse Width Modulation Used


Cycling Frequency


Possible Flicker at


100% Brightness


50% Brightness


0% Brightness



Testing Methodology

An important thing to consider for most users is how a screen will perform out of the box and with some basic manual adjustments. Since most users won't have access to hardware colorimeter tools, it is important to understand how the screen is going to perform in terms of colour accuracy for the average user.

I restored my graphics card to default settings and disabled any previously active ICC profiles and gamma corrections. The screen was tested at default factory settings using the DVI interface, and analysed using an X-rite i1 Pro Spectrophotometer (not to be confused with the new i1 Display Pro colorimeter) combined with LaCie's Blue Eye Pro software suite. An NEC branded and customised X-rite i1 Display 2 colorimeter was also used to verify the black point and contrast ratio since the i1 Pro is less reliable at the darker end.

Targets for these tests are as follows:

  • CIE Diagram - validates the colour space covered by the monitors backlighting in a 2D view, with the black triangle representing the displays gamut, and other reference colour spaces shown for comparison

  • Gamma - we aim for 2.2 which is the default for computer monitors

  • Colour temperature / white point - we aim for 6500k which is the temperature of daylight

  • Luminance - we aim for 120 cd/m2, which is the recommended luminance for LCD monitors in normal lighting conditions

  • Black depth - we aim for as low as possible to maximise shadow detail and to offer us the best contrast ratio

  • Contrast ratio - we aim for as high as possible. Any dynamic contrast ratio controls are turned off here if present

  • dE average / maximum - as low as possible. If DeltaE >3, the color displayed is significantly different from the theoretical one, meaning that the difference will be perceptible to the viewer. If DeltaE <2, LaCie considers the calibration a success; there remains a slight difference, but it is barely undetectable. If DeltaE < 1, the color fidelity is excellent.

Default Performance and Setup

Default settings of the screen were as follows:

Monitor OSD Option

Default Settings





Preset Mode






Color Temp


BenQ GW2760HS - Default Factory Settings



Default Settings

luminance (cd/m2)


Black Point (cd/m2)


Contrast Ratio



Default setup of the screen was pretty good overall, although with it set at 100% out of the box it was too bright. Thankfully that's one of the easier things to change without impacting other areas by changing the brightness control so we won't worry too much about that. The colours felt even and the image did not appear to be too cool or warm to the naked eye.


The CIE diagram on the left of the image confirms that the monitors colour gamut (black triangle) is a close match to the sRGB reference (orange triangle). This confirms the use of a standard gamut W-LED backlight. There is some slight over-coverage in blues but nothing significant.



Default gamma was recorded at 2.3 average, leaving it a little out with a 7% deviance from the target of 2.2 which wasn't too bad. White point was very close to the 6500k target, being measured at 6432k with only a 1% deviance. A good default setup there. Note that we are using a spectrophotometer to make these measurements which is not sensitive to the wide gamut backlight as some colorimeter devices can be. When using a standard gamut colorimeter not designed to work with modern backlighting units like W-LED, WCG-CCFL and GB-LED there can be a typical deviance of 300 - 600k in the white point measurement which is why some sources may refer to a different white point in this test incorrectly.


Luminance was recorded at a bright 326 cd/m2 which is too high for prolonged general use. The screen was set at a default 100% brightness in the OSD menu but that is easy to change of course to reach a more comfortable setting. The black depth was 0.14 cd/m2, giving us a very good static contrast ratio of 2348:1 which we would expect from a modern VA panel. Colour accuracy was pretty good as well with an average dE of 2.8, and a maximum of 5.4. Testing the screen with various gradients showed smooth transitions with no sign of any banding thankfully. The usual slight gradation was evident in darker tones as you will see from most monitors.



Colour Temperatures and Gamma




The GW2760HS features a selection of colour temperature and gamma presets within the OSD 'Picture' menu as shown above. For colour temperature there are options for normal, bluish (cooler) reddish (warmer) and a user mode. The user option allows you to manually control the RGB channels which will be useful for calibration in a moment. There are also 5 gamma preset modes in a separate option. We measured the screen with the X-rite i1 Pro spectrophotometer in each of the preset modes to establish their colour temperature / white point out of the box, and then the gamma settings as well (while in the default "normal" colour temp mode). All other settings were left at factory defaults and no ICC profile was active. The results are recorded below:


Preset Mode

Measured Colour Temp








We had already seen that the default "normal" mode was very close to the target 6500k white point for our reviews. The bluish and reddish modes did not have a defined temperature, but did indeed make the image cooler and warmer as intended.


Gamma Preset mode

Average Gamma

Deviance from 2.2 Target

















The gamma modes offered you an adjustment range from 2.0 up to 2.7 average gamma. The default setting of 3 was actually a little off the 2.2 target, leaving a 7% deviance. We found the gamma setting of 2 to be closer, with only a 1% deviance. This would be a better option to switch to out of the box for a gamma curve closer to 2.2 average. We will also be able to use that setting for the calibration in the next section.






We used the X-rite i1 Pro spectrophotometer combined with the LaCie Blue Eye Pro software package to achieve these results and reports. An NEC branded and customised X-rite i1 Display 2 was used to validate the black depth and contrast ratios due to lower end limitations of the i1 Pro device.


Monitor OSD Option

Calibrated Settings





Preset Mode



98, 100, 95



Color Temp

User Define

BenQ GW2760HS - Calibrated Settings



Calibrated Settings

luminance (cd/m2)


Black Point (cd/m2)


Contrast Ratio



We first of all reverted to the 'user' preset mode in the OSD menu and then to the 'user define' colour temperature mode which would allow us access to the individual RGB channels. Adjustments were made during the process to the brightness control, and to the RGB channels as shown in the table above. We also switched to gamma mode 2 as we had established that it had returned a gamma curve closest to 2.2 earlier. This allowed us to obtain an optimum hardware starting point and setup before software level changes would be made at the graphics card level. This would help preserve tonal values and limit banding issues. After this we let the software carry out the LUT adjustments and create an ICC profile.


Average gamma had been corrected to 2.2, correcting the default 7% deviance we'd found out of the box in gamma preset 3. The white point was also corrected to 6473k, sorting out the small 1% deviance from before. Luminance had also been improved thanks to the adjustment to the brightness control all the way down from 100% to 12%, now being measured at 120 cd/m2. This gave us a calibrated black depth of 0.06 cd/m2, and a static contrast ratio of 1914:1 which was excellent. Colour accuracy had also been corrected nicely, with dE average of 0.6 and maximum of 1.1. LaCie would consider colour fidelity to be excellent.


Testing the screen with various colour gradients showed mostly very smooth transitions. There was some slight gradation in darker tones and some very slight banding introduced due to the adjustments to the graphics card LUT from the profilation of the screen. Nothing major at all though. You can use our settings and try our calibrated ICC profile if you wish, which are available in our ICC profile database. Keep in mind that results will vary from one screen to another and from one computer / graphics card to another.



Calibration Performance Comparisons


The comparisons made in this section try to give you a better view of how each screen performs, particularly out of the box which is what is going to matter to most consumers. When comparing the default factory settings for each monitor it is important to take into account several measurement areas - gamma, white point and colour accuracy. There's no point having a low dE colour accuracy figure if the gamma curve is way off for instance. A good factory calibration requires all 3 to be well set up. We have deliberately not included luminance in this comparison since this is normally far too high by default on every screen. However, that is very easily controlled through the brightness setting (on most screens) and should not impact the other areas being measured anyway. It is easy enough to obtain a suitable luminance for your working conditions and individual preferences, but a reliable factory setup in gamma, white point and colour accuracy is important and not as easy to change accurately without a calibration tool.


From these comparisons we can also compare the calibrated colour accuracy, black depth and contrast ratio. After a calibration the gamma, white point and luminance should all be at their desired targets.


Default setup of the GW2760HS was pretty good on the whole. The gamma was a little way out from the target out of the box with a 7% deviance, but you can actually correct that very nicely simply by changing the gamma mode to "2" in the OSD, resulting in a smaller 1% deviance.. The white point was very close to the 6500k target which was pleasing. The colour accuracy and balance was also pretty good with a dE average of 2.8 out of the box. It offered improvements over the older GW2750HM certainly in all areas of the default setup which was good. It was also fairly close to some other competing models like the Dell S2740L and AOC i2757Fm, although the BenQ had a better default white point closer to the 6500k target.





The calibrated black depth and contrast ratio of the screen were excellent as you would expect from a modern AMVA panel. At 1914:1 static contrast ratio, it is much higher than any IPS, PLS or TN Film panel can reach. It was not quite as high as some other AMVA screens we have tested, which reached up nearer to 3000:1 in the best cases, but still a very impressive performance nonetheless. Certainly a strength of the AMVA panel technology.


BenQ GW2760HS  Now Available



Contrast Stability and Brightness

We wanted to see how much variance there was in the screens contrast as we adjusted the monitor setting for brightness. In theory, brightness and contrast are two independent parameters, and good contrast is a requirement regardless of the brightness adjustment. Unfortunately, such is not always the case in practice. We recorded the screens luminance and black depth at various OSD brightness settings, and calculated the contrast ratio from there. Graphics card settings were left at default with no ICC profile or calibration active. Tests were made using an NEC branded and customised X-rite i1 Display 2 colorimeter. It should be noted that we used the BasICColor calibration software here to record these, and so luminance at default settings may vary a little from the LaCie Blue Eye Pro report.

OSD Brightness


Black Point (cd/m2)

Contrast Ratio
( x:1)














































Total Luminance Adjustment Range (cd/m2)


Brightness OSD setting controls backlight?

Total Black Point Adjustment Range (cd/m2)


Average Static Contrast Ratio


PWM Free? 

Recommended OSD setting for 120 cd/m2


The luminance range of the screen was good. At the maximum brightness setting the screen reached 328.76 cd/m2, which was actually a little higher than the specified 300 cd/m2 maximum. At the lower end of the adjustment range you could reach down to 90.81 cd/m2. This should be ok for most users, but perhaps might not be dark enough for some who want to use the screen in very low lighting conditions. The total adjustment range of 237.95 cd/m2 was good, but we would have perhaps preferred a lower minimum brightness and a lower maximum brightness overall. As we discussed earlier, the backlight dimming is achieved completely without the use of PWM and so those prone to any issues with backlight flickering will be fine.

We have plotted the luminance trend on the graph above. The screen behaves as it should, with a reduction in the backlight intensity controlled by the reduction in the OSD brightness setting. This was not quite a linear relationship though. As you can see from the graph the luminance variation was a little flatter between 100 and 90 adjustments. A setting of 11 - 12% should return you a luminance close to 120 cd/m2 out of the box.

We will not provide our usual contrast stability graph since the low black levels mean that the rounding errors are too high and it would not fairly represent the stability of the contrast. Average contrast ratio measured was ~2351:1 which was excellent. A little less than the specified 3000:1, but still so much higher than you could get from any TN Film, IPS or PLS panel. Another strong result from AMVA here.


Dynamic Contrast

The BenQ GW2760HS features a dynamic contrast ratio (DCR) control, which boasts a spec of 20,000,000:1 (20 million:1). Dynamic contrast ratio involves controlling the backlight of the screen automatically, depending on the content shown on the screen. In bright images, the backlight is increased, and in darker images, it is decreased. We have come to learn that DCR figures are greatly exaggerated and what is useable in reality is often very different to what is written on paper or on a manufacturers website.

For this test we would use a colorimeter to record the luminance and black depths at the two extremes. Max brightness would be recorded on an almost all white screen. Black depth would be recorded on an almost all black screen. In real use you are very unlikely to ever see a full black or full white screen, and even our tests are an extreme case to be honest. Carrying out the tests in this way does give you a good indication of the screens dynamic contrast ratio in real life situations however.

The DCR feature is available in the movie, game and photo preset modes. It has a simple setting from 0 (off) up to 5 (maximum) available from within the 'Picture Advanced' section of the menu, and once enabled you cannot control the brightness setting manually as the option is greyed out.


Dynamic Contrast

Specified DCR Range

20 Million:1

Available in Presets

Movie, Game, Photo

Setting Identification / Menu option

Dynamic Contrast


0 - 5

Measured Results




Default Static Contrast Ratio




Max luminance (cd/m2)




Min Black Point (cd/m2)




Max Dynamic Contrast Ratio




Useable DCR in practice




Backlight turned off for 100% black




We tested the DCR feature in each of the preset modes with DCR set at the maximum level 5, and were pleased with the results in each, which to be honest is quite rare for a DCR function. The movie preset mode had the best static contrast ratio of the three, not that any of them were bad at >1600:1 in all cases. When switching between the bright and dark images the screens brightness changed smoothly and pretty quickly. It took about 6 seconds for the backlight range to change from one extreme to the other. On an almost all-black image, the black point was less than 0.02 cd/m2, that being the lower limit of the X-rite i1 Display 2 device in fact. Looking at our contrast stability tests in the previous section, the DCR feature seems to be able to control the backlight below even the minimum brightness setting, which had "only" yielded a black point of 0.04 cd/m2. In all cases, the DCR was therefore beyond our measurement limits because the black point was trending towards 0.00 cd/m2. A very pleasing result and certainly a DCR which might be useable given its smoothness, speed and range. On a 100% black image the backlight was not shut off completely but that is completely useless anyway.


Viewing Angles

An interesting part of the new GW2760HS is the "Color Shift-free Technology" which BenQ talk about in the product features. According to their website you can "Enjoy perfect skin tone and image color presentation from a wide-viewing angle of 178/178! The all new Color Shift-free Technology reduces the visibility of color washout, or color shift, between normal and oblique viewing angles, giving you consistent color uniformity and true color definition from left, right, above and below."

We were keen to see whether this actually had improved at all, or whether it was simply marketing talk. We carried out our normal viewing angle tests as shown below.

Above: Viewing angles shown from front and side, and  from above and below. Click for larger image

Viewing angles were actually quite a bit better than we'd seen from some other AMVA panels. If you compare the images above for example against the older GW2750HM model or other AMVA screens, you can see there is less colour wash-out from all angles. On the older GW2750HM a pale and yellow tint was introduced from an angle past about 40 either side, getting progressively darker as you moved wider. This was not evident on the new GW2760HS though and fields of view were much better which was pleasing. It appears some improvements have been made to the viewing angles in this latest generation of AMVA panel.

Despite these improvements users should still be aware that the panel still exhibits the off-centre contrast shift which is inherent to the VA pixel structure. When viewing a very dark grey font on a black background, the font almost disappears when viewed head on, but gets lighter as you move slightly to the side. This is an extreme case of course as this is a very dark grey tone we are testing with. Lighter greys and other colours will appear a little darker from head on than they will from a side angle, but you may well find you lose some detail as a result. This can be particularly problematic in dark images and where grey tone is important. It is this issue that has led to many graphics professionals and colour enthusiasts choosing IPS panels instead, and the manufacturers have been quick to incorporate this alternative panel technology in their screens. We would like to make a point that for many people this won't be an issue at all, and many may not even notice it. Remember, many people are perfectly happy with their TN Film panels and other VA based screens. Just something to be wary of if you are affected by this issue or are doing colour critical work.

Above: View of an all black screen from the side. Click for larger version

On a black image there is a slight pale and purple tint introduced to the image when viewed from a wide angle. This isn't too severe and shouldn't present any real problems in practice. There is no obvious glow like you can see from many IPS panels in these kind of situations.

Panel Uniformity

We wanted to test here how uniform the brightness and colour temperature was across the screen, as well as identify any leakage from the backlight in dark lighting conditions. Measurements of the luminance and colour temperature were taken at 35 points across the panel on a pure white background. The measurements for luminance were taken using BasICColor's calibration software package, combined with the NEC customised X-rite i1 Display 2 colorimeter with a central point on the screen calibrated to 120 cd/m2. Measurements for colour temperature (white point) were taken using BasICColor software and the i1 Pro spectrophotometer which can more accurately measure white points of different backlighting technologies. The below uniformity diagram shows the difference, as a percentage, between the measurement recorded at each point on the screen, as compared with the central reference point.

It is worth noting that panel uniformity can vary from one screen to another, and can depend on manufacturing lines, screen transport and other local factors. This is only a guide of the uniformity of the sample screen we have for review.

Uniformity of Luminance

The luminance uniformity of the screen was moderate overall. There did seem to be some darker regions in the top corners, where luminance dropped by a maximum of 20.41%, down to around 100 cd/m2 in the most extreme case. The bottom left hand corner was also a little brighter than than the middle of the screen, at ~10% more, and 132 cd/m2. Nothing too severe, but not optimum if you were doing colour critical work.

Uniformity of White Point / Colour Temperature

The colour temperature uniformity was measured based on a centrally calibrated 6500k point. As you can see, the colour temperature did seem to vary a little across the screen with a difference of ~13% between sections of the left hand edge, and sections of the right hand edge. Along the left the colour temperature dropped down to a warmer 5928k in the most extreme cases, and it also reached up to a slightly cooler 6748k along the right hand section. It wasn't a huge difference but along with the luminance variation we'd seen above, it may be a little off-putting for colour critical work.

Backlight Leakage

Above: All black screen in a darkened room. Click for larger version

As usual we also tested the screen with an all black image and in a darkened room. A camera was used to capture the result. There was no obvious backlight bleeding at all to the naked eye and the uniformity looked very good, even in a darkened room. The camera captured some slight clouding from the right hand side, but this was very minimal and not something which you should notice in practice. Blacks looked very deep thanks to the AMVA panel as well with its very high contrast ratio. A pleasing result here.


General and Office Applications

The BenQ GW2760HS isn't like many other 27" screens in the market. It does not offer a massive WQHD 2560 x 1440 resolution and instead sticks with a smaller 1920 x 1080 resolution across its 16:9 aspect panel. While this of course has some cost saving advantages, and is perfectly suitable for multimedia use, it is not as good for general day to day office work. This relatively low resolution on such a large screen means there is a 0.311mm pixel pitch and the text appears large as a result. This might be good for those with any kind of eye sight issues, and for those who prefer a larger text size for a lot of web and text based work. However, you need to consider that this same 1920 x 1080 resolution can be found on small screens as well, including 21.5" diagonal models. On screens that size the resolution is arguably a little too high and text is a little too small, but on a 27" diagonal sized screen I personally think it is a bit too low. The screen is certainly comfortable for a lot of text reading, but it just doesn't look quite as sharp and crisp as a higher resolution equivalent. You do also really miss the desktop real-estate when coming from a 2560 x 1440 screen to this.

The resolution is still adequate for side by side splitting of content on the screen which is useful. The digital DVI interface offered a slightly sharper image quality than the D-sub analogue interface and so should be used wherever possible for your PC connection. BenQ provide the screen with the digital HDMI cable now instead of VGA which is a nice touch. At least with the AG coating being light here the white backgrounds did not appear too grainy or dirty as they can on many IPS panels. Default luminance of the screen was recorded at 326 cd/m2 which is far too high for prolonged office use. You will want to turn the screen down probably to around 11-12% brightness to achieve a luminance of around 120 cd/m2. Those wanting to use the screen in darker room conditions and at a luminance lower than this can do so through further adjustment to this setting, down to around 90.81 cd/m2 minimum which might be restrictive in some cases, but should be adequate for most users. An important aspect of this new screen is the promotion of its flicker free backlight, achieving the backlight dimming entirely without the use of PWM which is great news. Certainly easier on the eye for many and a nice step forward by BenQ in our opinion.

There is a new 'Reading' preset mode available from the menu which seems to make the image very yellowy in appearance. Perhaps more comfortable for prolonged use, but you should be able to achieve a decent standard setup anyway so it may not be needed for many. A simple change to the OSD gamma control to mode 2 can also help correct the gamma curve nicely and white point is fairly close to a 6500k target when in the default 'standard' colour temperature mode. The pretty wide viewing angles of the AMVA panel mean you don't have to worry too much about obvious contrast and colour shifts during regular use, although you do need to be aware of the off-centre contrast shift if working with colour critical applications or dark content specifically. The viewing angles do seem to have improved compared with some older AMVA panels as well which is good news (see viewing angle section).

The screen sadly does not offer any USB ports which I think are always handy for connecting external devices. There are also very limited ergonomic adjustments available from the stand with only a tilt function provided. This does allow a reasonable adjustment range back and forth, but height adjustment is missed. There are no added functions such as ambient light sensors or human motion sensors here, but BenQ have included 2x 1W stereo speakers which should be ok for some casual 'office noises' and the odd mp3 or YouTube video.

Above: photo of text at 1920 x 1080 (top) and 1600 x 900 (bottom)

The screen is designed to run at its native resolution of 1920 x 1080 and at a 60Hz recommended refresh rate. If you want you are able to run the screen outside of this resolution of course. We tested the screen at a lower 1600 x 900 resolution while maintaining the same aspect ratio (16:9) to see how the screen handles the interpolation of the resolution. At native resolution the text was sharp as you can see from the top photograph. As we've already said, because of the fairly large pixel pitch the text does not look as sharp and precise as higher resolution screens of the same size. When you switch to a lower resolution the text is more blurry. There was fairly low levels of overlap of the pixels and text was still reasonably readable, but of course quite a bit bigger. Native resolution is recommended where possible of course.


Responsiveness and Gaming

The GW2760HS is rated by BenQ as having a 4ms G2G response time which implies the use of overdrive / response time compensation (RTC) technology, used to boost pixel transitions across grey to grey changes.  The part being used is the AU Optronics M270HVN02.0 AMVA panel. Have a read about response time in our specs section if you need additional information about this measurement. 4ms G2G might sound quite adventurous for an AMVA panel as well, as we know from past experience that it isn't as fast in practice as IPS or PLS panels normally, and certainly can't keep up with fast TN Film panels.

There is a user controllable option in the OSD for the overdrive function, labelled as 'AMA' which stands for "Advanced Motion Accelerator". There are options for off, high and premium as you can see above. We first tested the screen using some basic moving image tests and PixPerAn. You could detect a slight improvement in the responsiveness when switching from 'off' to 'high', but when switching to 'premium' there was a very ugly and noticeable overshoot problem introduced which we will look at more in a moment.

We will first test the screen using our thorough response time testing method. This uses an oscilloscope and photosensor to measure the pixel response times across a series of 20 different transitions, in the full range from 0 (black) to 255 (white). This will give us a realistic view of how the monitor performs in real life, as opposed to being reliant only on a manufacturers spec. We can work out the response times for changing between many different shades, calculate the maximum, minimum and average grey to grey (G2G) response times, and provide an evaluation of any overshoot present on the monitor.

We use an ETC M526 oscilloscope for these measurements along with a custom photosensor device. Have a read of our response time measurement article for a full explanation of the testing methodology and reported data.

AMA Setting = High

We tested the screen with the oscilloscope first of all in the default 'high' AMA mode. On the whole the pixel transitions were reasonably fast, although a little slower than we'd seen from most recent IPS models we had tested. The average G2G response time was measured at 10.9ms which was obviously quite a lot slower than the specified 4s G2G from the manufacturer, as expected really knowing what we know about AMVA panel technology. Keep in mind that manufacturer spec signifies the fastest G2G transition as well, and in fact some of the transitions did reach close, down to 4.6ms in the best case. However, the average response time was quite a bit higher at 10.9ms.

Transition: 100-255-100 (AMA High)
(scale = 20ms)

Above is a fairly typical graph from the response time measurements of this screen. There is a reasonably fast rise time of 7.8ms, showing no overshoot at all. The fall time is slightly slower in this example at 9.3ms, but again there's no overshoot.

Transition: 50-100-50 (AMA High)
(scale = 20ms)

Above is an example where the response time was a bit slower. You can see a steep initial change in the brightness on the rise time, but it seems to level off a little early and then take much longer to reach the actual final brightness level. The overdrive impulse seems to be applied quite gently so as not to cause issues with overshoot, but in doing so the desired final brightness takes a little longer to reach. You will see here that the line does at least not overshoot on either the rise or the fall time thankfully which is good news.

Some transitions from grey to white were faster, and in the best cases they reached as low as 4.6ms (200-255 for instance). However, these faster transitions tended to exhibit some slight overshoot which we will look at in a moment. Fall times (changes from light to dark shades) on the whole were a bit faster, with an average 9.8ms response time. Rise times (changed from dark to light shades) were on average 12ms.

Transition: 0-50-0 (AMA High)
(scale = 20ms)

The transitions between two dark shades seemed to be a little slower (0-50, 50-100, 100-50 for example) and even ranged up to 33.8ms in the worst cases. This example above is from the slowest transition 0-50-0 (black >  dark grey > black). This behaved in an odd way compared with other transitions as the rise was much more gradual. It seemed to reach a certain brightness within a normal response time (where the curve goes from steep to flatter on the rise), but then takes much longer to reach the required brightness, or even to be at 90% of the required brightness which is the threshold we use for these measurements.

As we begin to measure more screens with the oscilloscope system we can begin to plot them on a graph like the above for easy comparison. This shows you the lowest, average and highest G2G response time measurement for each screen. As you can see, the BenQ GW2760HS was a little slower on average than the IPS models we have tested here. The new Dell U series were all around 7.2 - 7.98ms on average, while the TN Film based Asus VG278HE was even faster still at 4.1ms average.

If we evaluate the Response Time Compensation (RTC) overshoot then the results are pleasing on the most part. Some of the faster pixel transitions did result in some overshoot. Changes from 0-150, 255-150 and 0-200 for instance had some minor overshoot (3.5 - 6.5%).

Transition: 0-200-0 (AMA High)
(scale = 20ms)

Above is the graph from the 0-200-0 transition where you can see some slight overshoot on the rise time. Very minimal though (3.5%).

Transition: 200-255-200 (AMA High)
(scale = 20ms)

The above graph shows the worse case overshoot, on the transition from 255-200 where the brightness drops considerably below the target, before levelling back out. This 26.2% overshoot seemed to be a fairly isolated case and on the whole there was next to no overshoot when using the screen in the 'high' AMA mode.

AMA Setting Comparison

We went on to test the screen again out of curiosity in the AMA 'off' and 'premium' modes. We took a smaller set of measurements as it's quite a time consuming process, but gives a good view of the performance overall in each mode.

In the 'off' mode, the overall responsiveness seemed to be only slightly slower than when AMA was set to 'high'. This was also evident in the general gaming and motion tests we carried out. The response time was ever so slightly slower overall, although nearly all of the RTC overshoot had been eliminated. Although it's not shown in the tables above, we did also test the 200-255-200 transition which had given us an extra-large (26.2%) overshoot when we tested the 'high' mode before, to see whether it did the same when AMA was set to 'off'. There was still some overshoot, but it was lower at 10%. When AMA is set to off, the pixel response times are slightly slower, but most of the RTC overshoot is eliminated.

When switching to the AMA 'Premium' mode, the results were much worse. The response time had been sped up significantly, with a 5.9ms average G2G response time now being recorded in this set of measurements. However, an obscene amount of overshoot was introduced, in some cases being as high as 90%! You could immediately spot this in any kind of motion or gaming tests and a severe overshoot trail was visible. This mode was helping to boost response times of some of the slower transitions, for example 0-50 had improved from 33.8ms in 'high' mode, to only 8.8ms in 'premium' mode. However, where the improvements were being made, a huge overshoot was produced (38.5% in that example) as the RTC impulse was far too aggressive.

Transition: 0-150-0 (AMA Premium)
(scale = 20ms)

The above shows the worst case overshoot when switching from 0 - 150. You can see a huge peak in the brightness before it then drops back down to reach the actual desired shade. Not good at all and this is a 90% overshoot.

Transition: 150-255-150 (AMA Premium)
(scale = 20ms)

There was also some overshoot on the fall times in some cases, here it was as bad as 47.2% overshoot when switching from 255 (white) to 150 (light grey). Again the actual response time had been sped up nicely, from 6.9ms to 3.5ms, but at the cost of a significant overshoot problem.

The AMA 'High' setting seemed to return the optimum results for gaming and motion really. There was some very occasional overshoot but on the whole it was not too bad. The matrix isn't as fast as some other technologies but also isn't too slow. The AMA 'Off' setting may even be useful for movies, or if you do notice any overshoot and want to eliminate it some more, as the response time is only slightly slower anyway. Avoid the AMA 'Premium' mode as the overshoot is just too noticeable and problematic.


Motion Tests

The screen was also tested using the chase test in PixPerAn. As a reminder, a series of pictures are taken on the highest shutter speed and compared, with the best case example shown. This should only be used as a rough guide to comparative responsiveness, but is handy for a comparison between the different AMA settings and between different screens.

As you can see, the AMA 'high' setting showed moderate levels of motion blur in practice. There was no severe ghosting to the naked eye, but a blurred image was certainly visible and picked up in the photos as well. At the 'high' setting, there was no apparent overshoot in these tests, backing up what we'd measured with the oscilloscope before. When switching to the 'Premium' setting you could immediately spot the very noticeable overshoot problems. There was a significant dark trail behind the moving speech bubble and yellow head, and also some pale overshoot behind the moving car. It was very distracting and meant that the 'Premium' mode was not really useable. Stick with the 'High' mode for the optimum performance on this screen.


Display Comparisons

27"WS 4ms G2G AU Optronics AMVA (AMA = High)

27" 4ms G2G AU Optronics AMVA (AMA = Premium)

24" 4ms G2G AU Optronics AMVA (AMA = Premium)

27" 8ms G2G AU Optronics AMVA (AMA setting = Premium)

We can compare the GW2760HS against 3 other AMVA based screens we have tested, all from BenQ in fact. The overall responsiveness of the GW2760HS felt quite similar to the older GW2750HM, with a similar level of blur to the moving image. The GW2750HM had been set in the 'Premium' AMA mode which was perhaps slightly more responsive than the GW2760HS in 'High' AMA mode. However, there was some dark overshoot evident when using the 'premium' mode on the GW2750HM which was not visible on the GW2760HS in the 'high' mode. The 24" GW2450HM did seem to be a little faster than both in practice, with a less obvious blur to the moving image and only some slight dark trailing. It did seem to be probably the best balance between the 3 screens when it came to overdrive aggressiveness, and control. The older EW2730V was slower than these GW models with a more significant blur and some light ghosting evident.

27"WS 4ms G2G AU Optronics AMVA (AMA = High)

27" 5ms G2G LG.Display AH-IPS (overdrive = medium)

24" 7ms G2G LG.Display AH-IPS

We have also provided a comparison of the GW2760HS against a couple of competing 27" IPS models with the same 1920 x 1080 resolution. The AOC i2757Fm was slightly faster in practice with a less noticeable blur to the moving image. The Dell S2740L was a little faster still, but did introduce a dark overshoot problem due to the aggressive overdrive impulse being applied.

27"WS 4ms G2G AU Optronics AMVA (AMA = High)

27" 12ms G2G LG.Display H-IPS

27" 8ms G2G LG.Display AH-IPS

27" 5ms G2G Samsung PLS (Trace Free = 40)

27" 12ms G2G Samsung PLS (Response Time = Advanced)

We can also compare the GW2760HS against a few of the other popular 27" models, this time featuring higher resolution 2560 x 1440 panels. The HP ZR2740w was the closest to the performance of the GW2760HS with it's rather modest overdrive control and 12ms G2G quoted response time. The other three models were more responsive in these tests, showing less motion blur and a smoother, sharper moving image.

27"WS 4ms G2G AU Optronics AMVA (AMA = High)

27" 2ms G2G Chi Mei Innolux TN Film +144Hz (Trace Free = 60)

24" 2ms G2G AU Optronics TN Film + 120Hz (AMA = On)

27" 1ms G2G Chi Mei Innolux TN Film + 120Hz (Over Drive = 0)

22" 3ms G2G Samsung TN Film + 120Hz

We've also included a comparison above against four very fast 120Hz+ compatible screens we have tested. In all cases these other screens are using TN Film panels and are aimed primarily at gamers. Firstly there is a comparison against the Asus VG278HE with its 144Hz refresh rate. This showed very fast pixel response times and smooth movement thanks to its increased refresh rate. You are able to reduce the perceived motion blur even more through the use of the LightBoost strobed backlight which we talked about in depth in our article about Motion Blur Reduction Backlights.

Then there is a comparison against the BenQ XL2420T. This showed very low levels of motion blur, but some dark overshoot was introduced as a side-effect. The Iiyama G2773HS was very responsive and even has a quoted 1ms G2G response time. This showed very low levels of blur and had minimal issue with overshoot. The Samsung SM2233RZ performed very well in these tests and showed very low levels of motion blur also. When 120Hz mode was enabled the overdrive artefacts evident in 60Hz mode were almost completely eliminated, which is something we have seen with the BenQ XL2420T as well.

There is something else going on as well here which can't be picked out by the camera. All of these other TN Film models are running at 120Hz (or higher) refresh rates, which allows for improved 120fps+ frame rates and the support of 3D stereoscopic content as well. This can really help improve smoothness and the overall gaming experience so these screens still have the edge when it comes to fast gaming.

The responsiveness of the GW2760HS was moderate really in both our oscilloscope and practical tests. Identifying the optimum AMA setting was easy as the 'Premium' mode just had too much overshoot and you could spot it immediately. Once we'd determined the 'High' mode was the best, the oscilloscope tests revealed an average G2G response time as 10.9ms. This did put it a bit behind some of the recent IPS panels we've tested, which is probably to be expected as response times aren't really a forte of AMVA panels. It should be able to handle some moderate gaming fine, as it's not as slow as some older generation VA panels certainly. Those wanting to play fast FPS or competitive games may want to consider some of the more gamer-orientated 120Hz+ compatible displays out there. Even better still would be models equipped with LightBoost systems for optimum motion blur elimination.

Additional Gaming Features

Aspect Ratio Control - The screen offers only two options for aspect ratio control. There is a 'full' option which will always fill the screen no matter what the source resolution and aspect ratio, stretching it in whatever way is necessary to fill the screen. There is then a useful 'Aspect' option which maintains the source aspect ratio, but fills as much of the screen as possible. This is useful as it will automatically detect and maintain 16:10, 5:4, 4:3 ratios. There is not however a 1:1 pixel mapping mode so the image is always interpolated to a degree to fill as much of the screen as possible, but with borders along the sides to keep the source aspect ratio.

Preset Modes -
There is a 'game' specific preset mode available within the OSD menu. This seems to accentuate the colours and make the whole display look brighter and more vivid. It's a little like turning up digital vibrance at a graphics card level, but for gaming it looks quite good. The sharpness is also accentuated, making it look a little unrealistic, but again perhaps being ok for some gamers. The dynamic contrast ratio is also available within this preset which we already identified works very well.



We have written an in depth article about input lag and the various measurement techniques which are used to evaluate this aspect of a display. It's important to first of all understand the different methods available and also what this lag means to you as an end-user.

Input Lag vs. Display Lag vs. Signal Processing

To avoid confusion with different terminology we will refer to this section of our reviews as just "lag" from now on, as there are a few different aspects to consider, and different interpretations of the term "input lag". We will consider the following points here as much as possible. The overall "display lag" is the first, that being the delay between the image being shown on the TFT display and that being shown on a CRT. This is what many people will know as input lag and originally was the measure made to explain why the image is a little behind when using a CRT. The older stopwatch based methods were the common way to measure this in the past, but through advanced studies have been shown to be quite inaccurate. As a result, more advanced tools like SMTT provide a method to measure that delay between a TFT and CRT while removing the inaccuracies of older stopwatch methods.

In reality that lag / delay is caused by a combination of two things - the signal processing delay caused by the TFT electronics / scaler, and the response time of the pixels themselves. Most "input lag" measurements over the years have always been based on the overall display lag (signal processing + response time) and indeed the SMTT tool is based on this visual difference between a CRT and TFT and so measures the overall display lag. In practice the signal processing is the element which gives the feel of lag to the user, and the response time of course can impact blurring, and overall image quality in moving scenes. As people become more aware of lag as a possible issue, we are of course keen to try and understand the split between the two as much as possible to give a complete picture.

The signal processing element within that is quite hard to identify without extremely high end equipment and very complicated methods. In fact the studies by Thomas Thiemann which really kicked this whole thing off were based on equipment worth >100,1000 Euro, requiring extremely high bandwidths and very complicated methods to trigger the correct behaviour and accurately measure the signal processing on its own. Other techniques which are being used since are not conducted by Thomas (he is a freelance writer) or based on this equipment or technique, and may also be subject to other errors or inaccuracies based on our conversations with him since. It's very hard as a result to produce a technique which will measure just the signal processing on its own unfortunately. Many measurement techniques are also not explained and so it is important to try and get a picture from various sources if possible to make an informed judgement about a display overall.

For our tests we will continue to use the SMTT tool to measure the overall "display lag". From there we can use our oscilloscope system to measure the response time across a wide range of grey to grey (G2G) transitions as recorded in our response time tests. Since SMTT will not include the full response time within its measurements, after speaking with Thomas further about the situation we will subtract half of the average G2G response time from the total display lag. This should allow us to give a good estimation of how much of the overall lag is attributable to the signal processing element on its own.


Lag Classification

To help in this section we will also introduce a broader classification system for these results to help categorise each screen as one of the following levels:

  • Class 1) Less than 16ms / 1 frame lag - should be fine for gamers, even at high levels

  • Class 2) A lag of 16 - 32ms / One to two frames - moderate lag but should be fine for many gamers. Caution advised for serious gaming and FPS

  • Class 3) A lag of more than 32ms / more than 2 frames - Some noticeable lag in daily usage, not suitable for high end gaming

For the full reviews of the models compared here and the dates they were written (and when screens were approximately released to the market), please see our full reviews index.

(Measurements in ms)

Standard Mode

Total Display Lag (SMTT 2)


Pixel Response Time Element


Estimated Signal Processing Lag


Lag Classification


 Class 1

We have provided a comparison above against other models we have tested to give an indication between screens. Those shown with blue bars represent the total "display lag" as at the time of review we did not have access to an oscilloscope system to measure the response time element and provide an estimation of the signal processing. The screens tested more recently are split into two measurements which are based on our overall display lag tests (using SMTT) and half the average G2G response time, as measured by the oscilloscope. The response time is split from the overall display lag and shown on the graph as the green bar. From there, the signal processing (red bar) can be provided as a good estimation.

The BenQ GW2760HS showed an average total display lag of only 8.3ms during the initial tests. This lag was very low overall which was pleasing, equating to around half a frame. We measured half the average G2G response time as 5.45ms and so we can estimate that the signal processing is approximately 2.85ms. This is certainly a very low lag and should present no problems for gaming as a result.

For more information about the SMTT 2.0 tool, or to purchase a copy please visit:


Movies and Video

The following summarises the screens performance in video applications:

  • 27" screen size makes it a reasonable option for an all-in-one multimedia screen, but being quite a bit smaller than most modern LCD TV's of course. As far as desktop monitors go it is at the large end.

  • 16:9 aspect ratio is more well suited to videos than a 16:10 format screen, leaving smaller borders on DVD's and wide screen content at the top and bottom, while also being the native aspect ratio for some content.

  • 1920 x 1080 resolution can support full 1080 HD resolution content.

  • Digital interfaces support HDCP for any encrypted and protected content

  • As well as DVI there are also VGA and HDMI  available which may be useful for connecting external devices. HDMI is particularly useful given it is so widely used. No DisplayPort though which is quite common now.

  • Cable provided in the box for HDMI which is useful, but not DVI or VGA.

  • AG coating does not cause issues with reflections which glossy coatings can and is of the "light" type, meaning it does not appear overly grainy or 'dirty'.

  • Wide brightness range adjustment possible from the display, including high maximum luminance of ~329 cd/m2 and a reasonable minimum luminance of ~91 cd/m2. This should afford you very good control for different lighting conditions although if you are watching movies in a very dark environment, the lower level adjustment might not be optimal.

  • Black depth and contrast ratio are excellent as you might expect from a modern AMVA panel at 1914:1 after calibration. Shadow detail in darker scenes should not be lost even when watching a lot of dark content. This is certainly a strength of the AMVA panel technology.

  • Dynamic contrast ratio available on this model and actually works very well for those who like it.

  • There is a specific 'movie' preset available which seems to boost colours and sharpness. Might be useful to some people.

  • Adequate pixel responsiveness which should be able to handle fast moving scenes in movies without issue. No overshoot issues either which is pleasing as long as you stick with the 'High' AMA mode, and don't use 'Premium'.

  • Wide viewing angles thanks to VA panel technology meaning several people could view the screen at once comfortable and from a whole host of different angles. In fact the viewing angles do seem to have been improved compared with some older VA panels like the GW2750HM for instance. No white glow either from wide angles which might be problematic on IPS matrices in dark scenes.

  • Limited range of ergonomic adjustments available from the stand with only tilt available. Might not be easy to obtain a comfortable position for multiple users or if you want to sit further away from the screen for movie viewing.

  • No noticeable backlight leakage, and none from the edges which is good. This type of leakage may prove an issue when watching movies where black borders are present but it is not a problem here.

  • 2x 1W  integrated stereo speakers on this model along with headphone audio connections to output the sound if using HDMI. Obviously limited in their capability for movies, but can at least handle the odd mp3 or Youtube clip.

  • Reasonable range of hardware aspect ratio options with 'full' and 'aspect' available. At least the screen is able to maintain whatever the source aspect ratio is using the latter option, although a full 1:1 pixel mapping is not available.

  • Picture in picture (PiP) and Picture By Picture (PbP) are not available.

  • For PAL sources, we have tested the screen and confirmed it will support the full native resolution of 1920 x 1080 at 50Hz refresh rate.


When looking at a VA based screen there are certain things we've come to expect nowadays, although BenQ have taken some pleasing steps to improve this new screen in many regards. An obvious strength of AMVA panel technology is the black depth and contrast ratio, and the GW2760HS does not let us down here, with some very impressive static contrast ratio figures. In fact they've even managed to get the dynamic contrast ratio working very well here, which is rare and pleasantly surprising. We've also become accustomed to a decent picture quality from these panels, but there did seem to be some marked improvements in viewing angles thanks to the new "color shift-free technology". BenQ have also taken a couple of positive steps to improve user experience and comfort, and have done away with providing analogue VGA cables and instead package the new screen with a digital HDMI cable for the sharpest picture quality possible from the screen. A very positive improvement is also the addition of a 'flicker free backlight' which negates the need for PWM backlight dimming and avoids flickering problems. Well done to BenQ for listening to the consumer (and review sites!) and taking this positive step with their new range.

Default setup of the screen was also good, with an accurate white point, decent colour accuracy and an easy step to correct the slight gamma offset. There were a couple of issues we found with the screen though. The design of the screen was attractive and the thin bezel was a welcome change from the older GW2750HM model. The stand however is still a little limited in functionality with only a tilt available, but this has presumably been done to keep retail costs down. The luminance and colour temperature uniformity did seem to be a little off from our sample, but nothing too severe for any casual user. The response time of the panel was a little slow by modern IPS/PLS/TN Film standards, and this remains one of the weaker areas of this VA technology. It showed improvements over some older generation AMVA panels, but there were still reasonable levels of blurring evident and with a 10.9ms average G2G response time it was perhaps not suitable for higher end gaming. The effort to boost response times even more through the 'Premium' AMA setting proved very problematic and the overshoot and artefacts are definitely to be avoided. Having said that, the lag was very low here which was a positive sign and so the screen should still be fine for some moderate gaming.

All in all the GW2760HS did feel like a positive improvement in the 27" VA market with some of the new changes made here. While VA panels don't suit everyone, they certainly hold their place in the market and remain very cost effective at the same time. Well worth a look if you've got your eye on a 27" VA panel.



Flicker free backlight a positive step change

Moderate pixel response times, not as fast as other competing technologies

Improved AMVA viewing angles over older generations

Limited ergonomic adjustments with only tilt available

Excellent static contrast ratio, and even a working DCR

Some uniformity issues potentially

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